Viswanathan Anand is the New Brand Ambassador of Poker Sports League

IndiaPoker Sports League signs on chess master Viswanathan Anand as its brand ambassador. This can be seen as a big move to popularise poker as a game of skill in the country.

Anand expresses his enthusiasm for his new role in the Poker Sports League. He says, “My association with PSL is an attempt to establish the fact that Poker, like the game of chess, is indeed a game of skill, which involves a lot of strategy and a defined skill set.”

Anand also adds, “I have played chess all my life and when I was introduced to poker, I could instantly draw the parallels, which made me connect better with the game. Like many other international universities, poker is now being taught as a course in IIM (Kozhikode) to establish that it’s a game that’s played with skill.”

The poker league has received a major boost from 12 franchises along with a commitment of ₹150 crore spread covered over the next eight years. The latest addition of Anand as the brand ambassador will definitely add more value to the league and popularise the game in the country.

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